Converse gave us an open brief and the artistic license to illustrate their "Shoes Are Boring" message in Shoreditch, and on a punk venue in Camden. The campaign then saw four giant posters being unveiled on Old Street, Brick Lane, and Great Eastern Street before the sneaker brand asked us to gather more artists and "punk" them. We soon layered gaudy graphics onto the vinyl skins, leaving fresh works of art for the trendy area to stop and appreciate.
What did we all learn? Billboards are boring. Paint murals.